Music Promo Video

This is my music promo video.

Digipacks

Digipacks are a type of CD packaging made out of card stock or other heavy paper/cardboard material. Digipacks can flip open like a book, or it can have three parts, so that one portion of the packaging opens to the right and one to the left, with the CD i the centre portion. Usually the portion of the digipack that holds the CD is made of plastic like a traditional jewel case CD - the plastic part is simply attached to the paper background.

Digipack have pros and cons:

- They look nice, and many bands and labels like to use them for aesthetic reasons. The three section digipack sleeves opens up more design options because there is more room. However, they're more expensive than traditional liner notes and jewel cases.

- Digipacks don't crack like jewel cases do, but they will rip and eventually the paper begins to peel apart and seperate.

- The trays in digipacks break much more often than in jewel cases. There's not much protection since the outer portion is made of paper, so the teeth that hold the CD in place crack and fall out easily.

-When the teeth of the tray does break in a digipack, the CD falls out of the bottom of the digipack, because unlike jewel cases, there is nothing to hold it in.

- Digipacks can be more environmentally friendly than jewel cases because they can be made of recycled paper - however, they aren't always in fact made in this way.

Edited Images

Here are the edited images that I plan to use on my final pieces in my advanced production. I have highlighted certain colours and edited the contrast because it makes them more bold and striking, something that I have intended to do because it makes the images stand out more, plus it adds a retro edge to the images.

Still Images

These are the still unedited images I have taken and decided to use in my Advanced Production. They are of a female artist that is not signed to a record label or had any exposure in the media and therefore it would be a good idea to use here because I am able to create my own image for them with my own feel and ideas for the individual. The song being used in the music video is also by the artist in the picture. I haven't yet edited the pictures or added any effect to them because I don't know which pictures out of the many taken I am going to be using.

How to Make a Music Video

When doing some research into how to make a music video I searched YouTube and found multiple videos. I found this one was the most informative and helpful and therefore have decided to post it on here.

Pixelloft Music Video Production

Here is a website containing lots of music videos for high profile, well-known music artists. Ultimately this would be an extremely basic guide as to what kind of thing you are likely to see when producing a music video. Some factors that I'd like to take note of are the lighting and popular camera shots the music director uses.

Relevant Terms to Help with Cutting and Editing my Moving Images

Some of the most important and relevant terms that I'd use when cutting and editing my music video to make it the length wanted it to be are...

• Continuity of Motion. This is when the flow of action from one shot to the next as it is placed on the screen at cut point. Placing the significant action at the end of a shot in the same area of the screen where the significant action will begin the next shot. I would need this in my music video because I'd like my moving images to run smoothly without interruption or breakage.

• Cut. In editing, a single unbroken strip of film.

• Dissolve. A gradual merging of the end of one shot and the beginning of another produced by the superimposition of a face-out onto a fade-in of equal length. I have pointed this out in particularly because this is a common feature in music videos and think it will be relevant to the type of work promo video I shall be producing.

Some more important key words I shall need to take into account when cutting and editing my music video can be found here.

Editing and Cutting Video

This website offers me a tutorial into how to edit and cut my video/film using the computer.

A useful aspect of computer video editing is that I am able to cut out any of the 'junk video' that finds its way into my film.

Most kinds of 'junk video' people like to remove from their videos when they are editing them is:

• Zooming - Overzealus use of the video camera's zoom function as it is the most obvious sign of an amateur videographer
• Preparing to Speak - The couple of seconds where they say "Ok...is the camcorder running?"It is good to cut this out because it shows that the piece of film isn't a one off piece of home-video, more of a professional piece that has been shot for a soul purpose.
• Stillness - This is when the camera has a lot still shots. Most films have some sort of motion/action in them whether they are a music video, television advert or a movie. Having lots of still shots in the piece of film makes for a boring video.

Helpful Coursework Examples

Here is a link to a website with multiple previous coursework examples from other students. It has enabled me to look into other coursework produced by previous A Level Media Studies students. I could use it as a checklist for my own coursework as to what i should and shouldn't do in my portfolio.